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As digital innovation initiatives dissolve the operational technology (OT) network boundaries, from IT networks (also known as the “air gap”), OT networks have become a target of a growing number of attacks.
Salesforce in collaboration with Bain and Company have taken the pulse of customer and employee experience, finding how the retail banking industry has performed during the pandemic and what the new customer imperative is for the banking sector.
The way buyers and sellers interact is changing rapidly. Field Sales, for example, are now the new Inside Sales; operating completely as a remote, online sales force. Digitally enabling the buyer's journey went from a ‘nice to have to a ‘must have’ practically overnight.
Security Center provides a single view into the security configuration and controls in place across your entire Salesforce implementation. With native support for both single and multi-org environments, Security Center makes it easy to understand your Salesforce security posture and simplifies how you manage your security, compliance, and governance metrics.
Adhering to data privacy and security laws means you have to be sure that certain PII or sensitive data or not exposed. often, however, sensitive data ends up in the wrong fields. As part of salesforce Shield, Einstein Data Detect empowers businesses with the capability to automatically discover sensitive information, so they take the necessary steps to protect data using an integrated, native Salesforce solution.
COVID-19 threw the spotlight on digital — for both its strengths and shortcomings. On the one hand, CIOs became instant pioneers in digital transformation — critical leaders with visions for moving brick-and-mortar operations online and saving company legacies.
- Competitive Pricing: The Secret to Winning More Deals
Find out if the price is right by watching your competitors closely.
- What is a MomentMarketer?
Learn how our MomentMarketer community can help you stay ahead of tech trends, meet like-minded professionals, and grow your career
- Who Is a Salesblazer?
Salesblazers are reps, sales leaders, and sales ops professionals looking to achieve sales excellence and grow their careers.
- How Can Financial Services Firms Grow Their Business With Agentforce?
Financial services firms are bullish on artificial intelligence (AI), and the conversation is shifting from the benefits of an AI strategy to how to implement and realize those benefits while maintaining regulatory compliance…
- Who Is a FinServ Innovator?
FinServ Innovators are part of a community for financial services professionals, by financial services professionals.
- All Things AI: G2’s October News Round-up Analysis
The AI landscape is a lot like a New York minute — fast and relentless. Marketing and MarTech leaders are constantly overwhelmed, and we understand that keeping up with everything is tough. We recapped all things AI from October to prepare you for Q4!
- Best Cyber Monday Software Deals in 2024: Maximized Savings
Black Friday might dominate the headlines, but savvy software buyers know the real deal—Cyber Monday is here to keep the savings rolling.
- How AI Is Shaping the Future of SaaS Markets Globally
Each fall, I look forward to what I call my “World Tour” in the EMEA and APAC regions, where I get to spend time with G2 employees, partners, customers, and other SaaS leaders and entrepreneurs.
- What Is a Full Stack Developer? Skills You Need to Become One
As technology advances, most developers tend to specialize and stick to a specific area. Front-end and back-end development each have unique challenges, often requiring programmers to focus on one or the other.
- 6 Potential Strategies for Success in Google AI Overviews SEO
Google’s AI Overviews are changing the average user’s search experience.
- Top 10 Cold Email Software of 2024 in My Opinion
Are you searching for the right cold email software to help you generate more leads for your business? Well, in that case, you better grab yourself a jug of coffee and buckle up! With so many platforms out there claiming to be ‘THE BEST,’ it’s easy to feel overwhelmed and lost in the sea of
- How to Write a Follow-Up Email in 2024? (Examples & Templates)
While bootstrapping the perfect cold emailing software for the customers, we, as a team, perfected writing a follow-up email that prospects just can’t ignore! Having received and researched countless follow-up emails over the years, I’ve noted some common points that stand out. With my insights, you will learn how to write a follow-up email that
- Top 10 Email Warm-Up Tools – I Tried Them All!
As a founder of cold emailing software, I am constantly testing the latest email warm-up tools and their ability to increase email deliverability. This is because properly warmed-up emails are the backbone for having excellent cold email results. As an insider in this industry, I understand how to test and what to look for in
- Top 20+ Black Friday Cyber Monday SaaS Deals for 2024
Black Friday and Cyber Monday (BFCM) are almost here! This is the moment SaaS enthusiasts, startups, and seasoned pros alike have been waiting for. The biggest discounts of the year are dropping soon, and we’ve put together a list of all the best SaaS deals for 2024 to make sure you don’t miss any nice
- 20 Best Companies To Buy Email Lists
In my experience of helping businesses with cold email outreach, I’ve seen first hand the importance of buying an email list to reach out to your prospects at scale. However, in these 10 years, I have learned something very important and cannot emphasize enough on it: Always buy your email lists from reputable and trusted
- The State of Sales Training and Continuous Learning: Key Findings From New Research
Effective sales training is widely acknowledged as a critical success factor for sales organizations. But how many companies are truly excelling in this area? And what distinguishes those with highly effective sales training and development from the rest? The answers may surprise you.
- Planning Your Sales Training for 2025: A Step-by-Step Guide
There's no room for improvisation when it comes to sales training. In a recent study from the RAIN Group Center for Sales Research, only 33% of respondents rated their sales training as extremely or very effective, indicating a significant gap for most organizations.1 However, some organizations still get training right. These organizations build training to address specific needs and plan their logistics from start to finish.
- How to Build an Effective Sales Meeting Agenda
Ask your sellers if they enjoy attending sales team meetings and you may hear things like, “They’re a waste of time,” “The meetings are monotonous,” “I’m sick of being talked at,” and “I don’t understand why I have to attend.” Most sales team meetings miss the mark.
- [Infographic] 45 Tips to Master the Executive Sale
Selling to senior executives demands more than a strong solution and value proposition. It requires a deep understanding of senior executives, business strategy, risk mitigation, industry trends, and much more—along with the ability to communicate effectively at the highest level. With 85% of sales leaders reporting challenges in dealing with multiple decision-makers, mastering executive sales has become crucial. Yet, executive-level buyers find only 20% of salespeople meet their expectations and create value.
- How to Make Online Sales Training Engaging
In today's digital age, online learning has become an integral part of sales training and development. Modern learners, having grown up in an era dominated by digital technology, are accustomed to engaging with content online. They expect learning experiences to be interactive, accessible, and relevant. However, engaging sellers in a virtual environment can still be challenging. As an L&D professional, it's crucial to understand the key components of driving engagement and adoption in online training programs.
- Out with Outdated: Modern Strategies to Achieve Sales Results
Allow me to paint a vivid picture of the rapidly evolving sales landscape—buyers are more informed, technology is advancing, and competition is fiercer than ever.
- How AI Revolutionized My Creative Process: A Case Study on Leveraging GPT for Writing and Research
Unlock the secrets to supercharging your creativity and productivity by embracing the power of AI—just like my brother and I did.
- Contacts Over Contracts
Navigating client relationships is an art—especially when things go off-course.
- Effective Sales Training for B2B Sales Teams
Sales professionals realize that staying ahead in this fast-paced business world is about continuous grooming. The difference between hitting the target and missing it is Sales Training. The B2B selling landscape has changed, and with it, everything related to methods and strategies to drive results. Let's take this opportunity to discuss how sales professionals can elevate performance and why sales training, particularly in B2B sales, is more important than ever today.
- Sales Pipeline Management As Your Revenue Engine
Sales is all about movement—movement through stages, movement toward a goal, movement from opportunity to revenue. The sales pipeline is the framework that drives this movement. Managing it well can turn chaos into a predictable, repeatable system. I’ve been in sales long enough to see that great salespeople and successful sales teams don’t rely on luck. They rely on processes, and more specifically, they rely on their ability to manage their sales pipeline, which is called Sales Pipeline Management.
- How To Build A Strong Online Presence
The post How To Build A Strong Online Presence appeared first on ClickFunnels. Imagine waking up each day knowing you’ll get a high-value lead or sale without doing anything. That’s the power of a strong online presence. But if you’re not currently investing any meaningful time into building your digital brand, you’re not the only one. A lot of service providers get enough business via referrals that they Thanks for reading How To Build A Strong Online Presence which appeared first on ClickFunnels.
- Smart Strategies To Market Your New Business
The post Smart Strategies To Market Your New Business appeared first on ClickFunnels. Marketing a new business can feel overwhelming – especially when you’re just starting out. You have so many other challenges that finding fresh, effective ways to promote your business feels like an impossible mountain to climb. But here’s the good news. With just a handful of genius ideas, creating a marketing strategy that drives leads Thanks for reading Smart Strategies To Market Your New Business which appeared first on ClickFunnels.
- Top Benefits Of Using ClickFunnels For Your Business
The post Top Benefits Of Using ClickFunnels For Your Business appeared first on ClickFunnels. Have a great business idea but don’t know how to turn it into real sales? You’re not alone. Many aspiring entrepreneurs see the potential of their vision, but without design or coding skills they struggle to bring it to life. Over time, these dreams often get left behind due to limited time, tech frustrations, or Thanks for reading Top Benefits Of Using ClickFunnels For Your Business which appeared first on ClickFunnels.
- Guide To Making Money With AI
The post Guide To Making Money With AI appeared first on ClickFunnels. There’s no denying that you can use artificial intelligence to make money. However, it’s important to differentiate between legitimate business opportunities and temporary arbitrage plays. Way too many people are pursuing the latter without realizing that those income streams might vanish overnight. That’s why today we want to share five ways to make money with Thanks for reading Guide To Making Money With AI which appeared first on ClickFunnels.
- Customer Acquisition Guide For Startups
The post Customer Acquisition Guide For Startups appeared first on ClickFunnels. As Gabriel Weinberg, the founder of DuckDuckGo, put it in his book “Traction: How Any Startup Can Achieve Explosive Customer Growth”: “Almost every failed startup has a product. What failed startups don’t have are enough customers.” According to him, the number one cause of failure isn’t the product, it’s the poor distribution. He argues that Thanks for reading Customer Acquisition Guide For Startups which appeared first on ClickFunnels.
- 14 Best B2B Contact Databases [Ranked by Data Accuracy]
Success in B2B sales starts with a strong foundation: a reliable contact database. Precise contact information is essential for effective campaigns and more robust sales performance. A high-quality contact database helps teams connect with decision-makers, support lead generation, and improve ROI.
- Top 7 Benefits of Content Syndication for B2B Companies | CIENCE
In B2B, capturing the right audience's attention with engaging and relevant content based on a solution is vital to creating lasting bonds that drive sustainable growth. Many marketers have used content syndication as it allows for sharing valuable content through high-quality platforms such as sites for industry news, research hubs, and online communities so that their message stands out in a wider market.
- 13 Best Outbound Sales Software Tools to Boost Your Pipeline
There are so many different sales software options to help set up outbound campaigns, and this may be a difficult task. Each has unique features that provide maximum support to prospects better, allowing them to reach out faster and convert at high rates. You must choose the one that fits well to save time and make processes simpler and results-driven by enabling your team to reach high-quality leads quickly.
- The 12 Best Outsourced SDR Companies Heading Into 2025 | CIENCE
Producing high-quality leads and setting appointments has become a necessity in this B2B competitive economy for overall growth. Unfortunately, it is very time and resource-heavy to build an efficient in-house sales development team.
- 20 Best B2B Data List Providers in the US for 2025 [Updated]
B2B data providers play a vital role in helping sales and marketing teams maintain accurate and timely contact data for successful outreach and conversions. Poor data quality costs businesses $25M or more annually (Forrester), with 22.5% of data decaying every year (HubSpot). Accurate data powers personalized campaigns, remarketing, and timely engagement.
- State of Field Sales Report – 5th Edition
Now more than ever, field sales professionals are navigating a complex landscape of heightened competition, economic instability, and evolving buyer expectations, creating relentless pressure to perform. SPOTIO’s Fifth Edition State of Field Sales Report uncovers key insights and actionable strategies to help field sales professionals overcome these challenges and boost sales performance. Based on responses
- 36 Best Sales Apps For Field Sales Reps (By Category)
The field sales process requires a high level of organization and efficiency. That’s why busy sales reps rely on mobile sales apps to manage leads, schedule client meetings, and track all customer interactions. The best sales apps also collect sales data that helps managers grow revenue. From medical to solar sales, and everything in between,
- Sales And Operations Planning (S&OP): A Guide For Success
Sales and operations planning, often abbreviated to S&OP, is the cross-functional process of ensuring a company can meet its forecasted production, distribution, and purchasing demands. It’s a process that creates alignment between sales teams and operations teams, and it increases visibility across your entire organization. In this post, we explain what sales and operations planning
- Sales Territory Design: Simple 10-Step Process for Field Sales Teams
Designing sales territories has never been more important for door to door and field sales teams. Unfortunately, designing sales territories is a process that the majority of sales managers rush through. Aligning territory design with business priorities is crucial, as poor planning is a major issue impacting sales reps’ ability to meet quotas. HBR found
- Sales Performance Management: How To Unlock Your Team’s Sales Potential
Sales performance management (SPM) is a data-driven approach to planning, managing, and analyzing your company’s sales performance. Latest figures suggest that sales performance management is a “must-have” system for sales teams in today’s fast-paced market. According to OpenSymmetry: Companies yet to embrace SPM typically see only 25% of their reps achieve their sales quota goals.
- The Arguments For Not Raising at a Unicorn Valuation
So for a while, unicorns took a bit of a breather. With the stock market for tech stocks and cloud stocks in a big decline in 2022, unicorn production slowed down. And what had become a rite of passage in 2018-2021 … “Becoming a Unicorn” … seemed to recede as a critical milestone. But we’re... Continue Reading The post The Arguments For Not Raising at a Unicorn Valuation appeared first on SaaStr.
- Scaling Customer Success from 0-5,000 Customers with Drata’s VP of Customer Success and VP of Customer Experience
Join Ashley Hyman, VP of Customer Experience, and Wen Yao, VP of Customer Success Management at Drata, as they share invaluable insights on scaling customer success from 0 to 5,000 customers. Discover the fundamental building blocks of customer success, and learn practical strategies for making customer service a top priority, building brand loyalty, and ensuring customer satisfaction. Get tips on balancing digital and human interactions, utilizing customer feedback, and aligning your customer success strategy with business goals. The post Scaling Customer Success from 0-5,000 Customers with Drata’s VP of Customer Success and VP of Customer Experience appeared first on SaaStr.
- Dear SaaStr: Which Tactics Always Work to Drive Down Churn, and Drive Up Retention?
Dear SaaStr: Which Tactics Always Work to Drive Down Churn, and Drive Up Retention? The best tactic I’ve ever seen is a simple combination of 3 things: Measure it, Segment it, and Drive it Down — Irrespective of Where It is Today. Churn is a bummer, and high churn is bad. But I’ve yet to... Continue Reading The post Dear SaaStr: Which Tactics Always Work to Drive Down Churn, and Drive Up Retention? appeared first on SaaStr.
- It’s Taking Longer and Longer to IPO. 13.6 Years Or More For The Next Batch.
So the best of the best in SaaS and Cloud are still on fire. Canva, Stripe, Databricks, ServiceTitan, Gusto, Wiz should all have epic IPOs in 2025 or maybe 2026. But one thing is clear: it’s taking longer to IPO: It used to take 10.4 years on average to IPO in SaaS. More on that data... Continue Reading The post It’s Taking Longer and Longer to IPO. 13.6 Years Or More For The Next Batch. appeared first on SaaStr.
- A Trend to Avoid: The CMO That Wants to be CRO
Dear SaaStr: What are the most common challenges of a VP of marketing transitioning into a Chief Revenue officer CRO role? I’ve almost never seen this work in B2B / SaaS. But I see more and more VPMs wanting to be CROs in the past few years. Be wary. Way, way too many senior marketers... Continue Reading The post A Trend to Avoid: The CMO That Wants to be CRO appeared first on SaaStr.